Subchannel Report

Provides insights to the United States broadcast television and MVPD (cable, telco, and satellite) industries to over 24,000 subscribers. All historical posts automatically updated with latest data.

Cablevision Funnel Chart – All Markets

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ouseholds Passed- Homes passed is the number of residences or businesses capable of being easily connected to a cable, telco or satellite network by a service provider, whether they choose to become customers or not. Homes counted once regardless of TV station count. Household count calculated using FCC COALS data for 5,500 MVPD systems and Census Data by county.

Cablevision Top Three Markets Contain Desirable Consumer Metrics

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Cablevision reaches the edges of the Philadelphia market in Mercer NJ. It is unclear of exactly how many households are passed in this corner of the Philadelphia market and MVPD Metrics Reports estimates that number at around 130,000 homes passed.

Median Home Value- Value is the respondent’s estimate, to the U.S. Census Bureau, of how much the property (house and lot) would sell for if it were for sale.

Median Household Income- Matching the broadcast groups households to the U.S. Census Data. This includes the income of the householder and all other individuals 15 years old and over in the household, whether they are related to the householder or not.

Verizon FiOS Big Competitor To Cablevision

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From Cablevision May 2015 10-Q- As discussed in greater detail under “Competition” in our Annual Report on Form 10-K for the year ended December 31, 2014, we face intense competition from Verizon. Verizon has constructed a fiber to the home network plant that passes a significant number of households in our service area. Verizon does not publicly report the extent of their build-out or penetration by area. Our estimate of Verizon’s build out and sales activity in our service areais difficult to assess because it is based upon visual inspections and other limited estimating techniques, and therefore serves only as an approximation. We estimate that Verizon is currently able to sell a fiber-based video service, as well as high-speed data and VoIP services, to at least half of the households in our service area. In certain other portions of our service area, Verizon has also built its fiber network where we believe it is not currently able to sell its fiber based video service, but is able to sell its high-speed data and VoIP services. In these areas (as well as other parts of our service area) Verizon markets DBS services along with its high-speed data and VoIP services. Verizon’s fiber network also passes areas where we believe it is not currently able to sell its video, high-speed data or VoIP services. Accordingly, Verizon may increase the number of customers in our service area to whom it is able to sell video, high speed data and VoIP services in the future.

Frontier offers video service, as well as high-speed data and VoIP services, in competition with us in most of our Connecticut service area. Frontier also markets DBS services in this service area. Verizon and Frontier have made and may continue to make promotional offers at prices lower than ours. Verizon has significantly greater financial resources than we do.

This competition affects our ability to add or retain customers and creates pressure upon the pricing of our services. Competition, particularly from Verizon, has negatively impacted our revenues and caused subscriber declines in our service areas. To the extent Verizon and Frontier continue to offer competitive
and promotional packages, our ability to maintain or increase our existing customers and revenue will continue to be negatively impacted. The two major DBS services, DISH Network and DIRECTV, are available to the vast majority of our customers. These companies each offer video programming that is substantially similar to the video service that we offer, at competitive prices. Each of these competitors has significantly greater financial resources than we do.

MVPD Overlap- When MVPD providers are compared to determine the TV market overlap of one group or the other. MVPD providers are considered to overlap for both partial counties and full counties. For example a MVPD provider could have one partial county near the boundaries of the TV market yet all the MVPD providers in the total market will be considered overlapping MVPD providers.

Cablevision’s Reach Extends Beyond New York City Market

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Cablevision 5-2015 10-Q – Our ability to increase the number of subscribers to our services is significantly related to our penetration rates (the number of subscribers to our services as a percentage of serviceable passings, which represent the estimated number of single residence homes, apartment and condominium units passed by the cable
distribution network in areas serviceable without further extending the transmission lines, including commercial establishments that have connected to our cable distribution network). Due to the high penetration of our video, high-speed data and VoIP services (52.5%, 54.7%, and 43.8%, respectively, of serviceable passings at March 31, 2015), our ability to maintain or increase our existing customers and revenue in the future will continue to be negatively impacted.

Unduplicated Subscribers- Subscribers counted one time per market per MVPD regardless if group has multiple stations and channels on MVPD. Subscribers calculated using FCC COALS, National Broadband Map, Census Data, 490+ MVP websites, and FCC Form 325. Subscribers estimated using reported subscriber figures then factored with a weighted average into county household numbers. Subscribers counted upon announced sale of MVPD Provider to another provider.

Media General Does Not Have Any ATT U-verse Subs On FOX Affiliates

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Media General has nine FOX affiliates carried on DirecTV. The group does not have any ATT U-verse subscribers for its FOX stations

Unduplicated Subscribers- Subscribers counted one time per market per MVPD regardless if group has multiple stations and channels on MVPD. Subscribers calculated using FCC COALS, National Broadband Map, Census Data, 490+ MVP websites, and FCC Form 325. Subscribers estimated using reported subscriber figures then factored with a weighted average into county household numbers. Subscribers counted upon the close of the sale of MVPD Provider to another provider as announced by the FCC.

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